About Us

Our story

2005

OPTIMA NATURALS

Optima Naturals, a company specialising in the distribution of natural food supplements and cosmetics, is founded.

2013

COLOURS OF LIFE by Optima Naturals

After extensive experience in the food supplement sector, Optima Naturals launched the Colours of Life brand with the aim of offering high-quality natural food supplements designed to meet the needs of the most demanding consumers.

Fun fact: Did you know that the first dietary supplements we produced were Hair-Nails-Skin, Cyst Cranberry and Organic Magnesium Citrate?

2014

TO EACH HIS OWN!

The Colours of Life range of dietary supplements is constantly expanding and includes over 40 formulations, designed to offer a complete line capable of meeting the different needs of consumers, with quality products accessible to all.

2018

THE FIRST SKIN CARE PRODUCTS

The range of food supplements expands with the introduction of the first skincare products: body creams formulated to respond to the specific needs of the skin.

2021

IN & OUT CONCEPT

The In & Out concept is born: combining a supplement with a topical treatment to enhance effectiveness and act synergistically in and out. Body creams are complemented by face serums and solid cleansers, expanding the skin care offering.

2022

AIAB CERTIFICATION

Our skincare products are AIAB certified, which guarantees the use of organic, controlled and high-quality ingredients.

2024

CONTINUOUSLY EVOLVING

We develop innovative formulas, in line with market trends and the needs of responsible consumer. Each product is the result of scientific research and carefully selected natural ingredients.

With our eyes focused on the future, we continue to combine science and nature to offer increasingly effective solutions that are accessible to everyone.

Colour Your Life, Naturally!